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Marketing is a game of adjustments and risks

Marketing is a game of adjustments and risks

How important is marketing to your business? In business, a failure to evolve may lead to failure. One way to keep your company rolling is to regularly adjust how you market products or services to customers and prospects. A marketing strategy shouldn’t be a knee-jerk...
Manage risk with your buy-sell agreement

Manage risk with your buy-sell agreement

If your company has more than one owner, you can manage risk with your buy-sell agreement. Most companies wouldn’t go into business without some basic types of insurance in place, such as property coverage and a liability policy.  You can manage risk with the...